Stand above the rest

A new online retail presence selling detailed anime figurines and more was established in 2021. Like any new company, an identity needed to be formed – Faction Ultra is the brand. Meant to capture its audience, the look is to be hip and modern with a touch of flair.

Ultra is the focus of this logo – as in, keep striving to go higher or be better. The design featured an ambigram, but it wasn’t as legible. A few flourishes were removed, but it keeps most of the original design intact.

Additional work includes an image template for promoting products on social media and a tent and tablecloth for conventions and venues.